Raise an emotionally stronger child

Emotional intelligence (EQ) powers relationships, learning, and decision-making. My Mama Says makes it easy—and fun—to build these skills together.

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New to My Mama Says? Take 20% off your first Emotional Toolkit — use code WELCOME20
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Emotional intelligence
matters more than ever

EQ isn’t optional—it’s a lifelong advantage as vital as academics.

Building EQ helps your child:

  • Recognize and manage their emotions
  • Build empathy and navigate friendships and conflict
  • Make thoughtful, responsible decisions—not driven by emotion
  • Strengthen collaboration skills and handle peer pressure
  • Boost confidence and resilience to thrive in a rapidly changing world
Get my first box

Choose your path to growing emotional superpowers

My Mama Says empowers parents to nurture emotional intelligence through stories, games and everyday moments, with flexible options. It’s worth it. When kids build emotional intelligence, they unlock lifelong strengths.

Monthly adventure

Monthly Adventure Box

Big feelings, one fun box at a time

One emotion, one joyful adventure each month: story, song, and tools for play that help kids grow confident with big feelings.

  • One emotion icon Simple and effective.
  • Everything you need icon Everything you need: books, crafts, music, toys and parent tools - all in one box..
  • Zero commitment icon Backed by research, loved by kids!
  • Family icon Save 20% every month when you subscribe, with no commitment - cancel any time.
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Emotion Toolkits

Feel-good finds for every kind of feeling

Shop individual toolkits designed to help kids explore one big feeling at a time - through story, play, and meaningful connection.

  • Meaningful picks icon Perfect for any moment: birthdays, care packages, holidays, or “just because”.
  • Perfect occasion icon Intentional, hands-on activities and calming sensory items that make emotional learning fun.
  • Personalize bundle icon Choose the emotion your child needs, or build your own bundle.

Gift your child a mindful adventure through emotions

My Mama Says empowers parents to nurture emotional intelligence through stories, games and everyday moments. Because it is worth it. When kids build emotional intelligence, they unlock lifelong strengths.

Future readiness icon

Future
Readiness

Skills that matter more than ever in an AI-driven world

Emotional health resilience icon

Emotional health
resilience

Tools to handle anxiety, stress, and big emotions

Stronger relationships icon

Stronger
relationships

From the playground to the dinner table

Compassionate citizenship icon

Compassionate
citizenship

Raising inclusive, socially aware humans

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Tried, tested & truly helpful

Tried, tested & truly helpful

100% of surveyed parents say our kits bring real value to their family’s daily life.

More than a box. A whole toolbox.

More than a box. A whole toolbox.

Over 80% of each kit is filled with science-backed resources that make feelings easier to talk about—and more fun to explore.

Created for real families

Created for real families,
just like yours

From bedtime stories to dinner-table conversations, our tools fit naturally into your family’s rhythm.

New adventures, every month

New adventures, every month

Fresh, age-appropriate themes keep kids engaged, curious, and growing—emotionally and creatively.

Real feelings. Real results.

Emotional Learning Toolkits for Kids | My Mama Says® Emotional Intelligence Collection

View all
Fear Toolkit: build courage & confidence through play

Fear Toolkit: build courage & confidence through play

$39.99

Fear Toolkit: build courage & confidence through play

$39.99
Sadness Toolkit: comfort, creativity & connection

Sadness Toolkit: comfort, creativity & connection

$39.99

Sadness Toolkit: comfort, creativity & connection

$39.99
Love Toolkit: nurture connection, kindness & joy

Love Toolkit: nurture connection, kindness & joy

$39.99

Love Toolkit: nurture connection, kindness & joy

$39.99
Jealousy Toolkit: turn comparison into growth

Jealousy Toolkit: turn comparison into growth

$39.99

Jealousy Toolkit: turn comparison into growth

$39.99
Excitement Toolkit: make the most of big energy!

Excitement Toolkit: make the most of big energy!

$39.99

Excitement Toolkit: make the most of big energy!

$39.99

Seen, stamped, and spotlighted.

From expert endorsements to national press, My Mama Says is a trusted voice in children’s emotional development.

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Join our journey

We’re building a world where emotional health is as natural as ABCs and 123s. Because every child deserves a toolkit for feelings—and every parent deserves the support to guide them.

Explore Toolkits Monthly Subscription